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Twitter Flight School

Project Details

For: Twitter, Inc.

Date(s): 2019-2022

Solution: Online eLearning

 

My Role: As the Learning Design Manager, my job was to build out a learning design team and oversee all content production. My responsibilities included interviewing & hiring a team of learning designers, project managers, and vendors, managing a team of multiple direct reports, managing the SOW & procurement process for all vendors, owning the overall strategy for all online and virtual instructor-led learning programs, overseeing content production across online and virtual instructor-led learning programs, creating a new digital credential strategy to increase learner retention & engagement, managing the localization and translation of content into nine languages worldwide

The Problem

Advertisers and brands needed a scaled education solution to train their employees on how to use Twitter's suite of advertising products.

The Solution

A personalized digital learning experience with interactive simulations, videos, and digital credentials. 

The Results

80K+ registered users

8 badged learning paths

20K+ digital badges issued

20+ individual courses

4.5 ☆ avg. course rating